Rostelecom leads in Jíson & Partners Consulting 2019 rating by the number of pay-TV subscribers in b2b
Moscow, Russia – May 6, 2020 Ė Rostelecom PJSC (MOEX - RTS: RTKM, RTKMP; OTCQX: ROSYY), Russia’s national telecommunications operator today announces that it has been ranked at the top of the independent Jíson & Partners Consulting 2019 rating.
According to the research, the major driver for subscriptions was the comprehensive office solution which includes Internet access, telephony, video surveillance and TV. The pay-TV subscriber base in the b2b segment has seen a 13% growth year-on-year, reaching 104 800 clients in total.
In 2019, Rostelecomís TV for business service secured the largest customer following representing a 35.8% share of the market. The rating agency highlighted the Companyís leadership in attracting new clients as the Company saw its total base grow by 9 500 new users.
“The efficiency of our product development and marketing is driven by an omni-channel approach to attracting new clients, tailored targeting solution and regional advertising campaigns, coupled with a simple, transparent and responsible pricing policy across Rostelecomís wide and functional product portfolio”.
Rostelecomís Pay-TV for business includes a range of high-quality digital channels and a variety of interactive options. The service is streamed via web to ensure more reliable and up-to-date solution than cable and satellite TV distribution.
Further information is available at https://www.company.rt.ru/en/ir/news_calendar/.